Personnel Information

写真a

SEIMIYA MASAHIRO


Title

Professor

Field

Field of Economics

Seeds

https://www.shiga-u.ac.jp/wp/wp-content/uploads/seeds17-42.pdf

Graduating School 【 display / non-display

  • Keio University, Faculty of Literature

    University, 1985.03, Graduated

Graduate School 【 display / non-display

  • University of Tsukuba

    Doctor's Course, 2006.03, Completed

  • Keio University

    Master's Course, 1994.03, Completed

Campus Career 【 display / non-display

  • Shiga University Faculty of Economics,Professor, 2012.08 - Now

  • Shiga University Faculty of Economics,Associate Professor, 2007.04 - 2012.07

  • Shiga University Faculty of Economics,Associate Professor (as old post name), 2007.02 - 2007.03

Research Areas 【 display / non-display

  • Humanities & Social Sciences / Commerce

  • Humanities & Social Sciences / Commerce

 

Papers 【 display / non-display

  • The Essay on Virtual Gatherings of Social Media and Analyzing in Use of the Concept of Story Consumption (Vol30) (p.29 - 39) , 2023.12, Masahiro Seimiya

    Research paper (bulletin of university, research institution), Single Author

    Authorship:Corresponding author  

  • A Study on Advertising and Sales Promotion Using Suit YouTube Channels :Adaptability of Hypotheses of Story Based Marketing (434) (p.4 - 15) , 2023.01

    Research paper (bulletin of university, research institution), Single Author

  • Essay on the Conditions and Limitations of Story-Based Marketing, vol.28 (p.17 - 31) , 2021.12

    Research paper (bulletin of university, research institution), Single Author

  • A Preliminary Essay about Museums' Marketing Activities (414) (p.016 - 031) , 2017.12

    Research paper (bulletin of university, research institution), Single Author

  • A Study on the Accepting Intention for Smart Phone Mobile by the TAM Theory-Focused on Chinese and Japanese college students- (412) (p.18 - 35) , 2017.06, Masahiro Seimiya & Myeong Seo

    Research paper (bulletin of university, research institution), Multiple Authorship

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Review Papers 【 display / non-display

  • The Reprort of Teaching by Short Case Use (434) (p.68 - 71) , 2023.01

    Rapid communication, short report, research note, etc. (bulletin of university, research institution), Single Author

    Authorship:Corresponding author